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Our Formats

Born from the observation of new trends and market needs, our formats are creative and customized solutions designed to leave an indelible mark on the audience whether B2B or B2C.

(*owned; **co-owned; ***managed)

Sharing. Growth. Future.*

A talk event where companies, entrepreneurs, press and universities meet to network, share know-how and discuss visions in the making for societies that look to tomorrow and find innovative solutions to meet the needs of the present.

Destination Luxury**

A format with a focus on the concept of sustainable luxury tourism, a growing sector that combines the luxury experience with environmentally and community-friendly practices.

Automobile Tour of Italy*

The first edition of the Giro Automobile d'Italia dates back to 1934, but it was in the glorious years of 1954 and 1974 that the event shone brightest. SG company aims to restore it to its original glory.

Obecity*

Awareness raising, education and active involvement to combat obesity. ObeCity is an SG Company project created to inform people about the health risks caused by obesity and promote the adoption of healthy lifestyles such as physical movement and healthy eating.

Milan Food Week*

Milano Food Week returns to the city: a widespread event celebrating food culture and its infinite facets. Milano Food Week returns as a catalyst for experience, ideas and innovation that chronicles the gastronomic scene, Milanese and beyond, enhancing food culture in all its forms.

Island of Rome***

A month in which the love of cinema mixes with the taste of good food and the pleasure of art. On Tiber Island, an iconic place in the heart of Rome, the evenings of June and July will come alive with life and events that will continue late into the night. A space where the city opens up to those who live it every day and those who visit it to fall in love with it. Planned programming for summer 2026.