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Concept
Create an identity-based communication format that can be declined across all touch points to transfer brand values and support business propositions throughout the year.
What we did
We told the story of the ecological transition and the different business proposals through a cinematic style that was as simple as it was impactful. Witnessing this story was a family who in their daily lives told how choices related to the brand's services brought added value not only to their own well-being but also to that of the community.
See also.